Media Buying

Media Buying Services include

Media buying means aggressive negotiation. We have deep expertise in the nuances of researching, negotiating and implementing advertising placement. Our media buyers are experts in all formats — television, radio, print, guerilla, outdoor, search and internet — and have contacts in all major media outlets across the nation and Latin America.

• Research of all appropriate media vendors

• Requests of media vendor proposals

• Evaluation of all components

• Negotiation of media rates

• Finalization of the buy

• Generation of insertion orders

• Confirmation of scheduling

• Invoice reconciliation

• Affidavits and proof of performance

• Post-buy reports

• Value-added media services

• Payment to media